A picture is often worth a thousand words, and with this mantra pinned on their hearts social media conversationalists are shifting from words to pictures. At the middle of this paradigm shift, we have Pinterest. At a time when every phone has a camera and every bored student has a DSLR, people want a visual image of things and ideas. You want to see what products look like, you want to see what an idea looks like, you want to see what sunset and April lilacs look like, you don’t have to talk about them anymore, you can just show.
Pinterest is the latest in the art of digital marketing.
You are asked to ‘pin it’, you very well do. Now, Pinterest is a platform for users to create their own definitive collection of visual images. Memories, things they saw on the road, old times, present times, nature, products, whatever it may be. Users who take a liking to your pins can repin them and thus spread it across a vast network. You can only imagine what effect it may have on your business when you are marketing it visually.
In a world that is growing increasingly faster by the day people hardly have the time to write down words anymore, and therefore the easiest and the most ideal way is to pin images so that everyone gets a look at what you are talking about, there is nothing left for users to think and they can directly relate to what they are seeing.
Create a board on Pinterest for your product or service and let it talk to people, the essential thing here to do is to pin images that are visually appealing.
The crux here is to be niche, being objective is what is important for you to shine on pinterest. Here are some tips for you.
Pinterest is an interesting new formula for those trying to find some footage for their business or brand through social networking. It is one of the fast growing websites and is the quickest to have reached the 10 million mark.